Let us continue our journey exploring world cultures and traditions in China, where traditional Chinese medicine provides an alternative path to wellness.
The concept of wellness is deeply rooted in Chinese culture and philosophy. Well-being is considered essential for leading a fulfilling life in harmony with the universe, and this vision has held true throughout Chinese history. For example, traditional Chinese medicine includes acupuncture, herbal remedies, and tai chi to reduce stress and induce relaxation, thus enhancing one’s sense of well-being.
MANE’s WELLMOTION™ platform also focuses on the importance of wellness. WELLMOTION™ aims to translate emotions into tangible experiences using various personal care products such as shampoos, shower gels, soaps, candles, and creams. In other words, the products are designed to evoke a specific emotional response when used. Using a WELLMOTION™ cream or spray to procure a state of relaxation is just one example.
WELLMOTION™ is the culmination of cutting-edge research that combines cognitive science, neuroscience, psychology, and linguistics. Its holistic approach designed to decode the senses explores the enigmatic link between emotion and fragrance. To enrich the experience, we can activate add-on modules that enhance the ingredients’ aromachological benefits and how they may be perceived across countries and cultures. With WELLMOTION™, emotions can be experienced and not just felt.
Through its extensive research and development programmes, MANE endeavours to go beyond a cursory examination of reality. It strives to unveil the deeper truths of what the senses can reveal beyond sensory pleasure: a tapestry of emotions that captivate and inspire.